When it comes to SEO, a lot of questions suddenly bombard our minds like how to do SEO for a website, what is the best way to improve search engine ranking, or how do I improve my website ranking on google and the list is endless.
And why wouldn’t it be?
After all, In a nutshell, SEO is the process of enhancing the quality of your website & magnifying the number of visitors through search results.
I know the world of SEO(search engine optimization) is complex & ever-changing.
And the only way to become an SEO expert & to know SEO tips and SEO techniques is to keep in touch with the latest & upcoming trends that are changing faster than the chameleon changes its color.
So, It doesn’t matter how many SEO facts & SEO statistics are floating in the market. What we have tried to do is to introduce you to the whole new perspective of SEO.
These 10 tips will surely help you improve your SEO & overall marketing SEO strategies.
Keyword also works for images
We always talk about content filled with keywords for optimization but we often forget about the relevance of stuffing the pictures with keywords.
Google has dedicated an entire section of search results to images.
And why not?
As we are looking for a particular picture what do we search with?
Of Course “keywords” and for this, we should use the right keywords in our image name.
This is one of the most secret SEO plan for growth.
SEO is not about keyword stuffing
I think people misunderstood the real meaning behind keyword stuffing.
They relate it to the best way to improve search engine ranking.
But Stuffing doesn’t mean overloading your content with keywords whether it is relevant or not.
Too many keywords might lead you to penalize your webpage by google. As it might look fishy to them.
Using keywords in a balanced amount is enough to rank your page organically on a search engine optimization on google’s first page.
SEO is not only a paid search
A lot of business owners relate SEO with paid ads only but this is wrong.
When we talk about SEO, it means we talk about free organic search engine optimization.
To rank pages organically SEO does not need paid ads. Right stuffing of Keywords, & backlink creation is more than enough for optimizing a page & ranking a page on a search engine optimized on google first page.
Content consistently to improve SEO
According to research, it is proven that producing unique and constant content is challenging for most marketers.
This is the factor that most people misunderstand between curating or making it fresh.
Unique content is one of the major factors that affect HTML optimization score and consequently search engine ranking of a specific page.
So if you have chosen to market your business then generating unique & consistent blog posts is not an option- it’s a need.
Unique and relevant meta description for a page
The meta description is the first thing that people see when Google serves up your page to search for users.
And this is one of the most crucial SEO tips that most people often forget or ignore.
People often copy the meta description to rank their webpage with the same intensity but they don’t realize that this habit might get them into trouble.
They won’t penalize them straight but you are still not providing a great user experience.
The meta description should be nicely keyword optimized for better search engine optimization on google with meaning and relatable to your content.
Humans are reading your blogs, not Search Engines
Ok, I know whenever we think of writing a blog the first thing that comes to our mind is to make it SEO optimized.
And in the hustle of making the content SEO optimized we often forget the real context of writing the qualitative & valuable content.
This results in irrelevant and less engaging content which automatically decreases the customer interaction to your web page and increases the bounce rate.
If that’s you, it’s time to change your mindset keeping the real essence of the content for our customers.
SEO has great potential but it’s not catholicon
People often misunderstand optimizing web pages with sudden top ranking on search engines.
Optimizing your website properly is key, but it’s only a part of the equation.
There are a lot more other factors that help page ranking on web pages and in getting organic traffic in humongous amounts.
Social signals are good signals for ranking
Social signals are an integral part of SEO strategy and they are crucial.
If you are not focusing on that it’s high time to do it!
I agree they don’t have a direct impact on SEO rankings but they correlate and the best way to rank your page on google.
Right Social signals reduce bounce rate and help to improve search rankings of your page by creating more repetitive site visits.
SEO also requires its Doctor Analytics
After determining your search engine optimization mission completely you need software to track activities what’s working and what are not.
Softwares like google analytics, google search console and other web analytics software can be a great help in tracking your success.
It will be a great help to you for rectifying what keywords people are searching for on your page, where they are coming from, or what they are doing.
Trust me, Having any of these web analytical tools by your end is the best way to improve your search engine ranking even if you have one or two visitors in the beginning when they come to your landing page/site.
Say buy to fancy or confusing URLs
People don’t look for difficult things or confusing things to remember, so do the search engines.
No matter how long the URL you are using, it must be simple, relatable, and readable to your work content.
Remember Search engine optimization on Google is also a program not human including RankBrain you need to guide the Google bots.
This makes the URL memorable, search engine friendly, and easy for users to come to your page when in need.
Above all, a great SEO strategy should only be crafted when you start by putting yourself in the user’s shoes and asking yourself if the content is truly relatable and valuable or if the website is user-friendly.
But there’s so much to dive into when we are talking about SEO not only in 2021 but always whenever we are talking about search and rankings.
I hope the SEO tips which I have mentioned above are relatable to you and after this ultimate SEO guide, you won’t be asking again how do I improve my website ranking on google or how to do SEO for a website.
If you follow all the 10 tips mentioned above you surely will be getting the best way to improve search engine ranking on google’s first page.
So, it’s not wrong if we say that SEO is the backbone of digital marketing.